Here are the reasons why you need to use Tiktok Ads
TikTok is a social media that allows users to upload videos that are 15-60 seconds long. Videos usually contain music and conversation. Starting as a video sharing application, TikTok can now be used to promote products and services. Here are the reasons why you need to promote your business using tiktok ads.
Reasons and advantages of Promotion using Tiktok
1. Tiktok Features Easy to Use
Not
everyone has video editing skills, but TikTok makes it easy for users to use it
by providing various tools such as starting and stopping recording, timer, and
more. Apart from that, TikTok has various visual filters, time effects,
transitions, stickers, greenscreens, text, emojis, GIFs and more.
2. Have Many Users
TikTok
has up to 800 million active users. The average TikTok user opens the app 8
times a day. This shows that TikTok is a social media that is often opened.
Promote your products on TikTok with engaging content and appropriate hashtags
to get more people to see your products or brand.
In
fact, TikTok is now known to many influencers or celebrities in general with
TikTok ads. With the popularity of this app, TikTok's content has become more
and more diverse. You can find various types of information related to health,
education ranging from universities and also promoting and branding business or
selling products through TikTok.
See Also : Get
to Know What Social Media Marketing Is
3. Popular with Teenagers
If
the target market for the product you are selling is teenagers, you should also
advertise on TikTok. Donny Eryastha, a Head of Public Policy at TikTok
Indonesia, explained that TikTok users in Indonesia are dominated by Generation
Y and Z, aged 14-24 years. In addition, the millennial generation is also a
generation that is more consumptive and impulsive
4. Hashtag for discover feed
TikTok
ads have a hashtag feature that makes it easy for users to find the content
they need. To take advantage of this feature, set a product-related hashtag
that is topical, easy to remember. Add #fyp to show content on other users'
pages. When content is successfully entered in FYP, you usually get lots of
likes, comments and shares.
You
can also create new challenges with TikTok such as to promote products, promote
jingle products or cover dances. Several international artists have done this
including Kang Daniel, Zico, and Justin Bieber. That way, the product or work
that you put out will be better known by the wider community
5. Maximize Reach
TikTok
also has an advertising platform that you can use to maximize the reach of the
content you create. Creating a TikTok ad is not difficult and you only need to
open the TikTok ads page and enter some of the requested data. Then define your
ad creation goals, set goals and budget, upload a video or photo, and you're
done.
These
5 things are the reason why you need to use TikTok advertising to introduce the
products you use. You will get more benefits when using this type of
advertising. This happens because application one is being widely used and
known by teenagers who are known to be very consumptive
You can using digital agency service for running TikTok advertising with
WEBARQ, one of digital
agency jakarta in Indonesia with more than 10 years of experience in
digital marketing campaign.
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